Information on new initiatives and special offers

Focus on star performers in every issue

Interaction among members

Special offers

Quiz and competition, with attractive prizes for winners

Young Scholars Parker Pen Gift Offer
To coincide with the examination season, the children of Castrol Star Bandhan members were sent an attractive gift – a special edition Parker Pen from the Amitabh Bachchan collection.

PP13, 2006 Offer
Castrol Star Bandhan members were sent a special offer to coincide with PP13, 2006. They could redeem their balance points for a new list of attractive gifts and carry forward 10% of their points to Castrol Star Bandhan 2007. They were also reminded that their unredeemed points would lapse on 31st March, 2007.

New Year Greeting
To herald the New Year, members were sent an innovative greeting card that was a cutout of the numerical 2007. Mr. V. Srikanth, Vice President – Marketing, Castrol India Ltd., signed the card.

1st Quarterly Promotion
The first quarterly promotion – the Big B Offer – went to members early in January 2007. The offer involves BONUS – BID – BUY. Members can redeem points for 6 gifts at a special bid price of only 33% of the original points (67% discount). So, with 33% bonus points + 67% discount (TOTAL 100% discount), a member can win a gift virtually FREE!